Finally, a device that will let you smell anime

Sometimes at CES, you discover someone who’s doing the Lord’s work, providing answers to questions we’ve all had at some point in our lives such as: “Why are we here? Why do bad things happen to good people? How would this anime smell like?” Japan-based startup Aromajoin’s mission is to answer the latter query with the AromaPlayer and the Aroma Shooter Wearable.

According to the company, the AromaPlayer is the “world’s first scented video platform” that works in concert with Aromajoin’s Aroma Shooter (opens in new tab), an aroma diffuser that will shoot smells into your face to match what’s on screen. Instead of liquids or gas, like a typical aroma diffuser, the Aroma Shooter uses “solid-state” cartridges which Aromajoin claims provide a better, longer smell. AromaPlayer lets you load a clip and engage different smells whenever appropriate for complete smell immersion.