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Marketing for The Super Mario Bros. Movie has been officially in full swing for a little while now, as the movie is less than 2 months away from releasing in theaters. That said, the latest example of the movie’s marketing may just put a smile on the faces of veteran Mario fans.
You see, today is Super Bowl Sunday in the United States. Because of this, there’s a lot of new commercials airing. One of them is a commercial for The Super Mario Bros. Movie. The commercial heavily references The Super Mario Bros. Super Show, a series that originally aired in 1989. The commercial even features the rap song that was the show’s theme.
Believe it or not, the website mentioned at the end of the commercial is real, and it takes you to information on Mario and Luigi’s plumbing business. Texting or calling the phone number in the commercial even gets your results. If you call the latter, you’ll receive a special message from Luigi. If you do the former, you can sign up for movie-related promotional materials. The commercial, as well as a link to the website, can be seen in the announcement tweet from the movie’s official Twitter account down below.
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